'Search engine optimisation (SEO) may be just one part of an online Internet marketing strategy, but it is the fundamental part. Search engine placement and keyword related advertising can make up 80 to 90% of your traffic' - Brand Week magazine.
SEO for estate letting agents- keyphrase analysis
How will we get your site on the first page of the search engines and how much will it cost? How much it costs will depend on the competition for your keyphrases.
On-site search engine optimisation - keyphrase analysis
The most important process in search engine optimisation is to discover which keyphrases are important for you. There is no point optimising your website for a search which is hardly used by anyone searching for estate and letting agents. We will undergo an in depth analysis of relevant keyphrases, how popular that phrase is for those searching for estate and letting agents and what your competition is doing. There is also no point in trying to get to the top of search engines for a phrase like 'estate agents' which will be dominated by companies spending tens of thousands on search optimisation like FindAProperty, Rightmove and Prime Location.
Generally speaking we will use keyphrases which incorporate the business and areas which you operate in. These are the keyphrases that your potential vendors and landlords will be using to find you or your competitors.